BIDs need to demonstrate the value of app visibility to businesses, even when offers aren't claimed.
BIDs and businesses using the app to promote offers.
Implement click tracking for offers and provide reporting tools in the dashboard to show total clicks and trends.
Given A user clicks on an offer When The click is registered Then It is logged in the system. Given A BID accesses the dashboard When They view the deals tab Then They see total clicks and 30-day trends for each offer. Given A BID accesses the reports section When They select a business and date range Then They receive a report showing offer clicks for that period.
This feature includes tracking clicks on offers, displaying click data in the deals tab, and generating reports in the reporting section. It does not include advanced analytics or prediction models.
Where to integrate click data in the dashboard?
Add to the deals tab and reports section.
Aligns with existing data presentation and reporting structure.